Founded in Florence in 1921 by Guccio Gucci, the house began with a leather artisan captivated by the refined luggage of the travellers he once served at London’s Savoy Hotel. That equestrian heritage and obsession with leather gave rise to a visual language recognised the world over: the horsebit, the green-red-green Web stripe drawn from saddle girths, and the interlocking double-G monogram created by Aldo Gucci in 1933 from his father’s initials. More than a century on, Gucci remains one of the most coveted names in Italian luxury.
Gucci: A Century of Florentine Craft
Founded in Florence in 1921 by Guccio Gucci, the house began with a leather artisan captivated by the refined luggage of the travellers he once served at London’s Savoy Hotel. That equestrian heritage and obsession with leather gave rise to a visual language recognised the world over: the horsebit, the green-red-green Web stripe drawn from saddle girths, and the interlocking double-G monogram created by Aldo Gucci in 1933 from his father’s initials. More than a century on, Gucci remains one of the most coveted names in Italian luxury.
The House’s Iconic Categories
This archive brings together the full world of Gucci, far beyond handbags alone. Among the bags you will find the silhouettes that shaped the house: the Jackie 1961, named in tribute to Jacqueline Kennedy, the Horsebit 1955 with its emblematic bit first seen on Gucci bags in 1955, the tiger-head-clasped Dionysus unveiled in 2015, and the quilted GG Marmont introduced in 2016. The GG Monogram canvas and the Web stripe in turn run through luggage, ready-to-wear, footwear, accessories and fine jewellery alike. An entire maison, then, to discover piece by piece.
Shaped by Its Designers
While Gucci’s identity is rooted in family craftsmanship, it has also been reinvented through landmark creative directions. Tom Ford, from 1994 to 2004, brought a glamorous sensuality that redefined nineties luxury. Frida Giannini, who led the entire label from 2006 to 2015, drew on musical icons and the spirit of the 1970s. Alessandro Michele, appointed in January 2015, then introduced a maximalist, romantic aesthetic that placed the house’s historic models back at the heart of contemporary desire. Each era left its pieces behind, and it is that richness you rediscover pre-owned.
Why Buy Gucci Pre-Owned
Choosing pre-owned Gucci means reaching pieces often unavailable in store: discontinued editions, beautifully patinated canvas, models emblematic of a past creative era. It is also a more sustainable way to dress, extending the life of designs built to last for decades. Gucci leather goods, with their Italian craftsmanship and superb materials, are especially suited to this kind of passing on: a well-chosen piece holds both its allure and its value over time.
The Old Fashioned Club Commitment
At Old Fashioned Club, a Parisian pre-owned luxury boutique founded in 2017, every Gucci piece is authenticated by our experts and comes with a certificate of authenticity. Discover them in our showroom at 4 & 6 rue des Saussaies, 75008 Paris, or receive them with complimentary delivery. Our belief is simple: accessible luxury at a fair price, and a more responsible approach to fashion that celebrates the enduring beauty of the great houses. Explore our full Gucci selection and find the piece you will keep for years to come.