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Founded in Florence in 1921 by Guccio Gucci, the house began with a leather artisan captivated by the refined luggage of the travellers he once served at London’s Savoy Hotel. That equestrian heritage and obsession with leather gave rise to a visual language recognised the world over: the horsebit, the green-red-green Web stripe drawn from saddle girths, and the interlocking double-G monogram created by Aldo Gucci in 1933 from his father’s initials. More than a century on, Gucci remains one of the most coveted names in Italian luxury.

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